Waterfront Promenade Gallery

Waterfront Promenade Gallery – Artist Walk Outside (weather permitting)
Ric Wallace will have his 10′ x 10′ tent set up west of the White Rock Museum
 under the Art Walk program weather & his time schedule permitting.


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The White Rock Beach Gallery

Featuring the work of ARTographer Ric Wallace



Follow us on TWITTER @BCwhiterock

Follow us on TWITTER @BCwhiterock


This was the first day setting up as an artist as part of the Artist Walk program. This was a one tent and one table setup. Bringing a spinner rack for cards is not a good idea, as the rack broke after a few setups.


This was a one tent and 5 table setup, with 60 pounds or weights to hold the tent down. Problem: too much product exposed to direct sunlight.

This was a one tent and 5 table setup, with 60 pounds or weights to hold the tent down. I started to create my own boxes to display products.

This was a 4 table square setup with a 30″ x 60″ canvas print on display in front of the White Rock train station (using NO TENT). This setup is at RISK of bird poop; a tent is better for artwork displays. This only works on an overcast day and not a day with harsh sunshine.

The above is a 2 tent & 5 tables setup, which has been reduced to a 4 table setup, making use of 2’x4′ grid panels. This is the best setup. Postcard & greeting card pockets ganged together hang from tables. The above photo is almost the perfect setup for selling postcards, greeting cards, magnets, prints, matted prints, framed prints, canvas prints and acrylic prints.

Below are some past setups. 

This setup was on March 23 and turned out to be very effective. The family shown below from Edmonton, Alberta loved the yellow sunrise showing Mount Baker, WA. This was going to be hanging in their YELLOW painted bathroom. I snapped a photo of the family holding the canvas print they just purchased, making their special day to White Rock Beach even more SPECIAL. Getting customers to help promote your work is something many artists do not do. Ric Wallace – Mr White Rock is a master of promotion- with Scottish in his DNA – getting it for FREE is what he does all the time.

Canvas prints are lightweight and can cover a large area quickly. If you do not shrink wrap the edges, they will soon get damaged.